SEO in 2025

   SEO work in 2024 may have included reporting competitors' violations of search engine guidelines e.g.  paid & sponsored links for "ten blue link" results and Google My Business name spam / ineligible listings to GOOG , Bing etc.

   SEO work in 2025 may also include reporting the following to GOOG and Bing:

1. competitors' "low quality (e.g. review listicle e.g. "top digital marketing agencies in London") content" - reporting issues such as this is done via the Search Quality User report. See https://www.bing.com/webmasters/help/webmaster-guidelines-30fba23a .

2. competitors' paid links to (spam) citations used in Google & Bing's AI Overviews and Google Knowledge Graph

3. parasite hosted spam citations "from sources around the web" created by competitors (or their SEO agency) used in some Google Knowledge Graph list results e.g. on blog hosts such as medium .com .

4. other legal forms of "negative SEO" including reporting of Google Partner status misrepresentation & spammy use of schema markup to get product review star ratings (for businesses that don't sell products) in Google SERPs.

   SEO work in 2025 may also include reporting parasite hosted (blog) spam content used in these Google AI Overview & Knowledge Graph citations to the (blog) hosts in question...