Bing Monetising Bing Places for Business

I was researching some Bing rankings for phrases relating to plumbers in London, UK and saw that around 100% of Bing Places for Business listings / ratings for this phrase were powered by RatedPeople ( a directory / recommendation site for tradesmen where they pay to list) . The business profile links were on RatedPeople via a redirect link from Booxscale: "a transaction platform that connects a range of aggregated businesses with websites, directories, apps, and technologies".

This suggests Bing is monetising these listings in certain sectors . Will Google follow their lead next?